The company has just rolled out new bluetooth headset, the Jawbone Prime. It comes in 7 colors. If you interested in the science behind the headset, read it HERE.


A hands-on & unboxing by Engadget, and their conclusion? ---> Sure, it's expensive (USD 129.99), and there are plenty of decent noise canceling Bluetooth headsets out there to choose from -- Jawbone isn't even alone on the fashion front -- but we'd say Aliph's done a lot to improve audio performance and comfort this time around, and little to diminish those best-in-class looks they're so well known for.